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By Frouks

FROUKS creates a lifelong decoration that is just as unique as your personality. Froukje van der Avoird is an Amsterdam based goldsmith. Since four years her collection is sold at BLOU. Every piece she creates is a unique jewel with (semi-)precious gem and mineral stones in gold or silver settings. Froukjes collection has been evolving over the years. It was an old highschool teacher who noticed her talent for composition and fine art and motivated her to explore the craftmanship of goldsmithing. Now, 20 years later, she developed an authentic style and a vast network of regular clients.

The smith’s secret?

FROUKS is known for her playful, colourful, bold and abundant jewelry. Her designs are pure celebrations, blending organically with the wearer and the life event. Froukjes sparkling character and step-by-step approach takes the client along a journey in which they follow the design of their jewel. She puts her sensitivity and experience at work designing pieces for life.

‘Sometimes I bump into someone who is wearing a ring I designed three years ago, and I feel that the jewelry is not mine anymore: it has completely and organically fused with the person wearing it.’

With a broad knowledge of the materiala creative mind that is always at work; and an open and positive attitude towards requests, Froukje puts her magic into her collection. You can choose a ready-made piece from the collection, or use this as a starting point for a new design. FROUKS also blends old pieces into a new jewel for a special life event like a wedding, birthday or remembrance.You can scroll through her collection here and see Froukje at work in de Leidsedwarsstraat.

Froukje is also often giving workshops in her atelier in the West Harbour of Amsterdam.

Website Frouks
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  • Curly gold ring

    €1.250,00
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  • Big labradorite ring

    €395,00
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  • Bracelet with irregular pebble shaped labradorite beads and a silver toggle clasp

    €195,00
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  • Caviar Ring

    €695,00
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  • Caviar ring with sapphires

    €695,00
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  • Citrine bracelet silver toggle clasp

    €340,00
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  • Colorful bracelet with knotted morganite beads and two garnets

    €365,00
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  • Earring 18K gold with white pearl and green quartz

    €195,00
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  • Handmade-Earrings- Amazonite-Star-Pearls

    Earrings amazonite drop

    €270,00
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  • Earrings baroque pearl with blue topaz and gold

    €325,00
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  • Earrings baroque pearl with pink rhodolites and gold

    €325,00
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  • Earrings big irregular pearls with green quartz

    €335,00
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  • Earrings garnet, dark pearl and amethyst drops

    €325,00
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  • Earrings green onyx and amazonite drops, 18K gold

    €295,00
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  • Earrings with chalcedony drops, a agate faceted bead and 18K gold.

    €295,00
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  • Easy to wear bracelet with three strings of dark pearls

    €375,00
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  • Elegant bracelet with pink knotted pearls and two rubies

    €375,00
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  • Elegant bracelet with white knotted pearls and two rubies

    €395,00
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  • Iolite bracelet with silver toggle clasp with two sapphires

    €340,00
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  • Irregular ring silver, gold, red gold

    €375,00
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  • Kyanite ring

    €225,00
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  • LABRADORITE

    €499,00
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  • Labradorite pendant on larimar necklace, 14K gold setting and toggle clasp.

    €420,00
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  • Lapis lazuli necklace with pendant with a ruby and a fire opal

    €495,00
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  • Messy ring gold on silver

    €360,00
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  • Messy ring silver, gold and red gold

    €365,00
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  • Necklace big moonstone with sapphires, silver and gold

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  • Necklace rough blue diamonds

    €1.150,00
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  • Necklace rough grey diamonds

    €1.195,00
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  • Pendant rose cut labradorite with pink tourmalin

    €445,00
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  • Pendant with brilliant cut amethyst and teardrop purple chalcedony

    €195,00
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  • Planetenarmband facetgeslepen rozekwartsbollen

    €295,00
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  • Ring “everything is possible”, silver gold and blue topaz

    €475,00
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  • Ring brilliant cut amethyst

    €350,00
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  • Ring cabochon aquamarine

    €395,00
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  • Ring hammered silver with Handmade-Ring-big- round-moonstone-set-in- open-redgold-setting

    Ring hammered silver with big round moonstone

    €395,00
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  • Ring silver cups with star ruby set in gold

    €295,00
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  • Ring with a baroque pearl set in 18K gold with three pink tourmalines on a silver ring

    €495,00
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  • Ring with deep purple amethyst set in 18K gold on a silver ring with extra gold ornament on each side of the setting

    €425,00
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  • Handmade-Ring-XXL-blue-topaz-set-in-gold, ring-silver-with-gold-curls

    Ring xxl blue topaz

    €1.145,00
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  • Silver organic shaped ring

    €190,00
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  • Topaz party! Ring London Blue & Swiss blue topazes

    €475,00
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  • VOC coin ring

    €250,00
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Jewelry

  • Bracelets
  • Cufflinks
  • Earrings
  • Men’s jewelry
  • Necklaces
  • Rings
  • Specials

Opening Hours

Monday: Closed
Tuesday: 11.00 – 18.00
Wednesday: 11.00 – 18.00
Thursday: 11.00 – 18.00
Friday: 11.00 – 18.00
Saterday: 11.00 – 17.00
Sunday: Closed

Open by appointment

Contact

Lange Leidsedwarsstraat 145 sous
1017 NK Amsterdam
info@blou.amsterdam
+31(0)20-3203202

 

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